DODI5535.12_DAFI35-114 — Air Force Branding And Trademark Licensing Program

DODI5535.12_DAFI35-114 governs Air & Space Forces branding, trademark licensing, mark protection, and trademark use.

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  • Publication number: DODI5535.12_DAFI35-114
  • Title: AIR FORCE BRANDING AND TRADEMARK LICENSING PROGRAM
  • Date: 2021-02-03

View DODI5535.12_DAFI35-114 on armypubs.army.mil


The publication covers oversight, licensing procedures, mark rosters, royalty collections, logo approvals, and the display of Air and Space Forces trademarks and indicia. It requires compliance with established use guidelines and establishes restrictions and exceptions for licenses involving marks owned or controlled by DoD Components.

Applies to: This instruction applies to all civilians and uniformed members of the United States Space Force, Regular Air Force, Air Force Reserve, and Air National Guard. This instruction also applies to contractors when stated in the contract, except where noted otherwise.

Topics covered

  • Air & Space Forces Brands
  • Trademark licensing
  • Mark protection
  • Logo approvals
  • Trademark use guidelines
  • Mark rosters
  • License terms and duration

Questions and answers

Can DoD Components issue exclusive trademark licenses?

OSD and DoD Components shall not issue licenses that grant to a licensee the exclusive use of marks owned or controlled by the Component. Exceptions to this policy may be approved by the Manager, DoD Branding and Trademark Licensing Program, in coordination with the Component’s servicing legal counsel when doing so is in the best interest of the DoD. (paragraph 5)

When must OSD Components create mark rosters?

Within 60 days of the publication of this instruction, OSD Components shall create a roster of official marks currently owned or controlled by the Component using the template in the appendix to this enclosure. (paragraph 3)

What duration must trademark authorization specify?

Specify the term or duration of such authorization. (paragraph 2)

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