AR 360-1 — The Army Public Affairs Program

AR 360-1 governs policies for conducting Army public affairs programs, including communication, media coverage, and digital media management.

Search AR 360-1

  • Publication number: AR 360-1
  • Title: THE ARMY PUBLIC AFFAIRS PROGRAM
  • Date: 04/15/2026
  • Proponent: ACOO
  • Status: ACTIVE

View AR 360-1 on armypubs.army.mil


AR 360-1 addresses public communication, organizations and associations, public affairs resourcing, media coverage, and digital media. It requires accurate and timely information, professional official social media representation, and controls on releasing certain information.

Topics covered

  • Army public affairs programs
  • Public affairs resourcing
  • Media coverage
  • Public communication
  • Digital media management
  • Social media platforms
  • Deployment announcements
  • Release of information

Questions and answers

Is public affairs a command responsibility?

PA is a command responsibility and will not be delegated or subordinated to any other staff function. (paragraph 1-6)

What standards apply to official Army social media platforms?

Army social media platforms are official representations of the U.S. Army and must demonstrate professionalism at all times. (paragraph 8-1)

Who is responsible for official social media platforms?

Commanders are responsible for both their official external presence and for all social media platforms under their command. (paragraph 8-1)

What restrictions apply to official speeches and writings?

Official speeches and writings must not contradict U.S. Government policy or law. (paragraph 6)

When can information about a company proposed for debarment be released?

PA offices will not release information about debarment of a company holding a Government contract prior to consultation with the SJA Office and judge advocate confirmation of a final decision. (paragraph 7-17)

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